A $3/head check-off is collected at the point of sale on all cattle sold in Manitoba. Of this, $2/head goes toward funding the activities of the Manitoba Cattle Producers Association on behalf of the local beef industry, and $1/head goes towards the National Check-off Agency to fund its activities. The MCPA levy is collected under the authority of the Cattle Fee Regulation.

The national check-off is not refundable, but the MCPA levy remains refundable.

The National Check-off (NCO)

The National check-off is a $1.00 levy collected on cattle that goes towards investments in research, promotion and market development activities that help build strong markets for Canadian cattle and beef at home and abroad that puts more money into the pockets of cattle producers.

The National check-off is collected under the authority of the National Farm Products Act.

NCO dollars help to fund:

• Programs that promote increased beef consumption in the domestic market
• Programs that increase the quality and safety of Canadian beef
• Programs that increase the use of beef in foodservice establishments in Canada and abroad
• Programs that support the sale of Canadian beef in domestic and international retail outlets
• Consumer communication pieces that ensure our customers have a positive eating experience
• Programs that promote and secure markets for Canadian beef in the United States
• Programs that promote and secure markets for Canadian beef in current and potential export markets
• Baseline production research and extension

For more information on the NCO please contact:

Canadian Beef Cattle Research Market Development and Promotion Agency
310, 6715 8th St. N.E. • Calgary, AB  T2E 7H7
403.275.8558

To view a copy of the Cattle Fee Regulation, visit:

http://web2.gov.mb.ca/laws/regs/pdf/c025-051.07.pdf

To view a copy of the Cattle Information Regulation, visit:

http://web2.gov.mb.ca/laws/regs/pdf/c025-050.96.pdf